Archive for the ‘General Marketing’ Category

How Important is Good Design to a Brand Identity Anyway?

If you’re wondering why you’re not getting the kind of clients willing to pay you what you know you’re worth, keep reading…

5 Tips Get Your Site Ready for the Holidays

For the merchants who are prepared, December can easily equal or surpass the amount of sales they have done all year. Here’s how you can be ready.

Social Proof: The Best Advertising You Can’t Buy

You know your service is way better than your competitors. Your products are top notch and at a great price. So how come your business isn’t exploding?

Step-by-Step Guide to Getting a More Effective Website

A step-by-step guide to help you start making the right changes, in the right order, to make your website start working for your company.

Use Your Website to Get More Mileage From Your Promotional Items

If you’re thinking about ordering your next set of custom pens or notepads, you’re going to want to read this first.

IT or Marketing — Who Should Control the Website?

Websites are usually controlled by the IT department, but Marketing needs to have quick control of design and content. In which department should control of the website live?

3 Aha’s Successful Website Owners Need to Have

These realizations will transform your website ownership from passive to dynamic – and get you the results you need.

Are You a Scrollaphobe? (Rethinking Long Website Pages)

The debate rages on about whether short or long copy works better but I’ve chosen my side. I’m a fan of longer pages because I think they work better and here’s why…

How Use Your Website to Leverage Your Success

Use your website as a central hub for all your marketing channels and you’ll concentrate your marketing power for greater success.

How Your Website Can Save You Money

Everyone knows that a properly designed and optimized website can make money for your business, but what you may not have considered is how your website can save your business money as well.