Archive for the ‘General Marketing’ Category

Step-by-Step Guide to Getting a More Effective Website

July 1, 2010 by Jeune Ortiz

A step-by-step guide to help you start making the right changes, in the right order, to make your website start working for your company.

Use Your Website to Get More Mileage From Your Promotional Items

June 28, 2010 by Jeune Ortiz

If you’re thinking about ordering your next set of custom pens or notepads, you’re going to want to read this first.

IT or Marketing — Who Should Control the Website?

June 10, 2010 by Jeune Ortiz

Websites are usually controlled by the IT department, but Marketing needs to have quick control of design and content. In which department should control of the website live?

3 Aha’s Successful Website Owners Need to Have

May 20, 2010 by Jeune Ortiz

These realizations will transform your website ownership from passive to dynamic – and get you the results you need.

Are You a Scrollaphobe? (Rethinking Long Website Pages)

April 20, 2010 by Jeune Ortiz

The debate rages on about whether short or long copy works better but I’ve chosen my side. I’m a fan of longer pages because I think they work better and here’s why…

How Use Your Website to Leverage Your Success

April 12, 2010 by Jeune Ortiz

Use your website as a central hub for all your marketing channels and you’ll concentrate your marketing power for greater success.

How Your Website Can Save You Money

March 31, 2010 by Jeune Ortiz

Everyone knows that a properly designed and optimized website can make money for your business, but what you may not have considered is how your website can save your business money as well.